![]() First, it enables nearly limitless distribution of content for little or no cost. It has also altered the economics of media in two important ways. It affects nearly everything from culture to competition. The Internet is a unique phenomenon that has delivered not just technological innovations but become a conduit for change, accelerating the rate, diversity and circulation of ideas. But in retrospect, the news media might have completely underestimated the influence of this new medium. So given the industry’s survival skills, why worry now? One reason might be that the burst of the dot-com bubble during the late ’90’s made many think they had overestimated the impact of the Internet. The creation of the telegraph, for example, had doomsayers frothing, but instead newspapers turned a disruptive technology into a tool for better reporting.ĭuring periods of massive change, the death of the newspaper has always been greatly exaggerated. ![]() So far they have weathered storms of significant social, economic and technological change by figuring out how to transform themselves and what they produce. ![]() Newspapers, in particular, represent some of the United States’s oldest and most respected companies. ![]()
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